Stephen King Says MyPillow Will Be Twitter’s “Only Advertiser” & Elon Musk Reacts – Deadline

Stephen King is back at calling out Twitter’s new direction as Elon Musk took the reins of the company. This time, the bestselling author made an observation over what advertisers the social media platform would have after many companies paused their spending. “Pretty soon the only advertiser left on Twitter will be My Pillow,” King … Read more

Civil Rights Groups to Boost Advertiser Pressure

(Bloomberg) — Twitter Inc. began notifying employees affected by a far-reaching round of job cuts, and some learned they’ll be paid for two months. As this was happening, the new owner, Elon Musk, said the business experienced a “massive drop” in revenue as many advertisers withdrew. Most Read from Bloomberg The week after the billionaire … Read more

Twitter hit with class-action labor lawsuit amid advertiser exodus just days after Musk takeover

Just a week after completing his takeover of Twitter, billionaire Elon Musk was hit with a class-action lawsuit Thursday over his attempt to fire roughly half of the social media company’s employees—a move that workers say violates California and federal laws requiring at least 60 days of notice for mass layoffs. The lawsuit was filed in … Read more

Snap stock falls nearly 25% after revenue hit by shrinking advertiser budgets

CNN  —  Snap’s bad year continues. Snap on Thursday reported revenue of $1.13 billion for the three months ending in September, a slight 6% increase from the year prior and less than Wall Street had expected, as the company confronts tightening advertiser budgets in an uncertain economy. In a letter to investors, Snapchat’s parent company … Read more

McConnell-aligned super PAC is largest TV and digital advertiser in most competitive Senate races

CNN — After being outspent by Democrats all summer, supporters of Republican candidates in the 10 most competitive Senate races have dumped more than $365 million on TV and digital ads since the beginning of September to catch up. That financial gap is being filled by the Senate Leadership Fund, a super PAC affiliated with … Read more